29 Building Your LinkedIn Network
After you’ve completed your profile, it’s time to start connecting with organizations and other professionals. Building your LinkedIn network requires a strategic and thoughtful approach. Here are some steps to help you grow your LinkedIn network effectively:
- Personalize Connection Requests: Whenever you send a connection request, customize the default message. Briefly explain why you’d like to connect, where you met, or what common interests you share. People are more likely to accept connection requests that are personalized.
- Engage with Content: Like, share, and comment on posts from your connections. This will make you more visible in your network and show you’re engaged in your industry.
- Post Regularly: Share articles, blog posts, or updates relevant to your industry. Regular posting not only keeps you in the mind of your current connections but also attracts new ones.
- Join Groups: LinkedIn groups are a great place to connect with professionals who share your interests or are in your industry. Participate in discussions, share valuable content, and connect with other group members.
- Use the ‘Alumni’ Feature: LinkedIn’s Alumni feature allows you to connect with individuals who attended the same school as you. This can be a great way to expand your network.
- Connect with ‘People You May Know’: LinkedIn suggests People You May Know based on your existing connections, industries, and shared companies or schools. Review these suggestions regularly for potential connections.
- Follow Influencers: Following LinkedIn influencers in your industry can increase your visibility among like-minded professionals, offer valuable insights, and help grow your network.
- Ask for Introductions: If you’re looking to connect with someone who’s a second or third-degree connection, ask a mutual connection for an introduction.
- Attend or Host LinkedIn Live Sessions: Engaging in LinkedIn Live sessions allows you to interact with other attendees and hosts, helping to grow your network organically.
Remember, networking is not just about growing your connections but about building meaningful relationships. It’s essential to stay active, engage with your connections regularly, and offer value where you can.
