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The previous sections describe research tools to assess development across the lifespan, as well as the ways that research designs can be used to track age-related changes and development over time. Before you begin conducting developmental research, however, you must also be aware that testing individuals of certain ages (such as infants and children) or making comparisons across ages (such as children compared to teens) comes with its own unique set of challenges. In the final section of this module, let’s look at some of the main issues that are encountered when conducting developmental research, namely ethical concerns, recruitment issues, and participant attrition.

Recruitment

An additional challenge in developmental science is participant recruitment. Recruiting university students to participate in adult studies is typically easy. Many colleges and universities offer extra credit for participation in research and have locations such as bulletin boards and school newspapers where research can be advertised. Unfortunately, young children cannot be recruited by making announcements in Introduction to Psychology courses, by posting ads on campuses, or through online platforms such as Amazon Mechanical Turk. Given these limitations, how do researchers go about finding infants and young children to be in their studies?

The answer to this question varies along multiple dimensions. Researchers must consider the number of participants they need and the financial resources available to them, among other things. Location may also be an important consideration. Researchers who need large numbers of infants and children may attempt to recruit them by obtaining infant birth records from the state, county, or province in which they reside. Some areas make this information publicly available for free, whereas birth records must be purchased in other areas (and in some locations birth records may be entirely unavailable as a recruitment tool). If birth records are available, researchers can use the obtained information to call families by phone or mail them letters describing possible research opportunities. All is not lost if this recruitment strategy is unavailable, however. Researchers can choose to pay a recruitment agency to contact and recruit families for them. Although these methods tend to be quick and effective, they can also be quite expensive. More economical recruitment options include posting advertisements and fliers in locations frequented by families, such as mommy-and-me classes, local malls, and preschools or daycare centers. Researchers can also utilize online social media outlets like Facebook, which allows users to post recruitment advertisements for a small fee. Of course, each of these different recruitment techniques requires IRB approval. And if children are recruited and/or tested in school settings, permission would need to be obtained ahead of time from teachers, schools, and school districts (as well as informed consent from parents or guardians).

And what about the recruitment of adults? While it is easy to recruit young college students to participate in research, some would argue that it is too easy and that college students are samples of convenience. They are not randomly selected from the wider population, and they may not represent all young adults in our society (this was particularly true in the past with certain cohorts, as college students tended to be mainly white males of high socioeconomic status). In fact, in the early research on aging, this type of convenience sample was compared with another type of convenience sample—young college students tended to be compared with residents of nursing homes! Fortunately, it didn’t take long for researchers to realize that older adults in nursing homes are not representative of the older population; they tend to be the oldest and sickest (physically and/or psychologically). Those initial studies probably painted an overly negative view of aging, as young adults in college were being compared to older adults who were not healthy, had not been in school nor taken tests in many decades, and probably did not graduate high school, let alone college. As we can see, recruitment and random sampling can be significant issues in research with adults, as well as infants and children. For instance, how and where would you recruit middle-aged adults to participate in your research?

Attrition

Another important consideration when conducting research with infants and young children is attrition. Although attrition is quite common in longitudinal research in particular (see the previous section on longitudinal designs for an example of high attrition rates and selective attrition in lifespan developmental research), it is also problematic in developmental science more generally, as studies with infants and young children tend to have higher attrition rates than studies with adults. For example, high attrition rates in ERP (event-related potential, which is a technique to understand brain function) studies oftentimes result from the demands of the task: infants are required to sit still and have a tight, wet cap placed on their heads before watching still photographs on a computer screen in a dark, quiet room. In other cases, attrition may be due to motivation (or a lack thereof). Whereas adults may be motivated to participate in research in order to receive money or extra course credit, infants and young children are not as easily enticed. In addition, infants and young children are more likely to tire easily, become fussy, and lose interest in the study procedures than are adults. For these reasons, research studies should be designed to be as short as possible – it is likely better to break up a large study into multiple short sessions rather than cram all of the tasks into one long visit to the lab. Researchers should also allow time for breaks in their study protocols so that infants can rest or have snacks as needed. Happy, comfortable participants provide the best data.

Conclusions

Developmental Psychology is a fascinating field of study – but care must be taken to ensure that researchers use appropriate methods to examine human behavior, use the correct experimental design to answer their questions, and be aware of the special challenges that are part-and-parcel of developmental research. After reading this module, you should have a solid understanding of these various issues and be ready to think more critically about research questions that interest you. For example, what types of questions do you have about lifespan development? What types of research would you like to conduct? Many interesting questions remain to be examined by future generations of developmental scientists – maybe you will make one of the next big discoveries!